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Shuffle Box

Last modified on November 7, 2011 | print
image of what the Squeezebox may look like Logo 300×40 & 350×40, 15KB JPG or GIF
Video 30 seconds, uncompressed MOV or 2.2MB max FLV, MP4 and OGV. Video can be 16:9 or 4:3 aspect ratio
Gallery images 330×330 max, 30KB JPG or GIF
Gallery thumbnails 50×50 max, 5KB JPG or GIF
RSS Module Optional, must contain below structure
Twitter Module Optional, must contain below structure
Single Article story Optional, must contain below structure
Third party serving Not allowed
Third party tracking Click commands (5 max) and one 1×1 pixel per ad
Guidelines All ads must follow these Yahoo! guidelines

Get your audience’s attention on all devices with this neat little box that offers much more depth than the usual inline unit. Yahoo! research shows that this is one of the most acceptable formats to users.

Examples

How it works

The Shuffle Box is made of three modules. The advertiser can pick and choose three modules to include in their ad from a growing range of modules.  Unlike a standard MPU with video, the Shuffle Box allows the advertiser to include more rich content in the ad. It’s ideal for advertisers to drive brand awareness, conversion and brand loyalty.

Key advantages

Maximum reach – With this true HTML format you will reach users on all devices

Easy to build – No Flash required. We only need your logo, video, gallery images, content feed and URL(s) and off we go.

Customisable – Yahoo! controls the look and animation of each module button, the content is up to you. Content is king so choose from a range of content types and show them all off in one unit. Three modules are permitted.

Looking for even more impact? – Paint the Yahoo! page background or add a secondary 400×60 unit to draw more eyeballs to your ad!

Deliverables

Branding:

  • Static 300×40 JPG or GIF (under 15KB)
  • Static 350×40 JPG or GIF (under 15KB)

Video Module:

  • Video asset as uncompressed MOV or FLV, MP4 and OGV (2.2MB or below) , 30 seconds maximum
  • Video can be 16:9 or 4:3 aspect ratio
  • If aspect ratio is 16:9, supply 330×186 back up image JPG or GIF (40KB or below)
  • If aspect ratio is 4:3, supply 330×248 back up image JPG or GIF (40KB or below)
  • (optional) 330×248 or 300×186  first frame ‘poster’ image JPG or GIF (40KB or below) (shows while HTML5 video is loading, size is aspect ratio dependent)

Gallery Module:

Min 5 images, max 15 images, for each please supply:

  • Gallery image: static 330×330 JPG or GIF (under 30KB)
  • Gallery thumb: static 50×50 JPG or GIF (under 5KB)
  • (optional) Image caption: text copy, up to 44 characters including space

RSS module:

Provide us with the url of your RSS feed and we’ll populate the module with the 4 latest entries from the feed. A single RSS entry should contain text, a link, a headline and an image. All external content must follow our external feed guidelines.

Twitter module:

The four latest tweets from your Twitter account appear. All you need to provide is your Twitter account name. All external content must follow our external feed guidelines.

Single Article module:

Lots to explain? Use text in one long article, please supply:

  • Headline: text copy, up to 41 characters including spaces
  • Article text: text copy, up to 1000 characters including spaces (approx 600 will be shown initially)
  • Image: static 120×90 (recommended) JPG or GIF (under 5KB)

Custom Background (optional):

Where can this run?

Yahoo! Properties
  • Flickr
  • my Yahoo!
  • omg!
  • Tablet Homepage
  • Yahoo! Answers
  • Yahoo! Cars
  • Yahoo! Finance
  • Yahoo! Front Page
  • Yahoo! Games
  • Yahoo! Groups
  • Yahoo! Horoscopes
  • Yahoo! Lifestyle
  • Yahoo! Local
  • Yahoo! Login
  • Yahoo! Mail
  • Yahoo! Messenger
  • Yahoo! Mobile
  • Yahoo! Movies
  • Yahoo! Music
  • Yahoo! News
  • Yahoo! Shopping / Nextag
  • Yahoo! Sports / Eurosport
  • Yahoo! Travel
  • Yahoo! TV
  • Yahoo! Video
  • Yahoo! Weather
  • Yahoo! Web Messenger
Partner Sites
  • AOL DE Email
  • AOL DE Front Pages
  • AOL DE Network
  • AOL FR Email
  • AOL FR Front Pages
  • AOL FR Network
  • ComingSoon
  • Dailymotion
  • laposte.net
  • Last.fm
  • musicMe
  • Netlog
  • Promiflash
  • Softonic
  • Sport24
  • tiempo.com
  • VEVO
  • ViaMichelin.de
Other
  • Run of Yahoo! Network (no DR)
  • Yahoo! Direct Response

Guidelines

All ads must follow these Yahoo! guidelines.