Approved Vendors (VEVO)

Last modified on January 20, 2012 | print
VEVO – Standard Ad-Serving Vendors VEVO – Research Study Vendors (Performance/Analytics Pixel Tracking) VEVO – Brand-Lift/Ad Effectiveness Studies Vendors (Exposure Pixel Tracking) VEVO – Brand-Lift/Ad Effectiveness Studies Vendors (Survey Invitations) VEVOPre rolls and overlays
AdCentric* Adition* Adform AdMotion AdOcean Adrime ADTECH Affine Systems Atlas Aunica Bluestreak DoubleClick Dynamic Logic/Safecount* e-Bay* e-Planning Emediate EyeReturn EyeWonder Facilitate Digital iCrossing* MediaMind/Eyeblaster Mediaplex Newtention OpenX* Predicta (Brazil) SMART AdServer* TruEffect VIZU* Wall Street on Demand/Adhesion Weborama/AdPerf Impression/View-Through Tracking: (standard 1 x 1 pixel on Homepage only, no JavaScript) Any certified Standard Ad-Serving Vendor* Adroit Interactive* Ally.com* Broadband Enterprises/Vindico* ConstantContact* Coremetrics* (not allowed on Homepage) Reddion/NOAH* TagMan*

Target*

Reach/Frequency Analytics: (not allowed on Homepage) Coremetrics* Explido/ActionAllocator* Media Innovation Group/ZAP MetrixLab* Nielsen/NetRatings(NetView)* Nurago*

Audience Composition Analytics: (not allowed on Homepage) comScore/ScorecardResearch* TNS Global/Compete* Quantcast*

Verification Services: (not allowed on Homepage) DoubleVerify* (conditionally certified)

Panel-Based Study: Compete/TNS Global* comScore/ScorecardResearch* (not allowed on Homepage) GfK Group* Marketing Evolution/TNS Global* Memo2/Hottraffic* MetrixLab* Nielsen/IAG(RewardTV)* Nielsen/NetEffect(HomeScan)* Nurago*

Non-Panel-Based Study: comScore/VoiceFive* Dimestore* Dynamic Logic/Safecount* Factor TG* Insight Express* VIZU*

ComScore (VoiceFive)* Dimestore* DoubleVerify* Dynamic Logic/Safecount(Adometer)* Factor TG* Insight Express* MetrixLab* VIZU* Vindico Doubleclick

This list applies to the display and companion creatives only. Pre-rolls and overlays cannot be third party served. This is a working list and VEVO will provide updates from time to time